Improving Remarketing with Google Analytics: A UI Refresh and List Importing


Last year, we released a new, more powerful version of segmentation, supporting more robust user-centric analysis (recap here).
Now you can achieve the full power of this enhanced segmentation in Remarketing with Google Analytics.
With this overhaul (which is rolling out over the next two weeks), you can more easily create Remarketing lists based on origin, demographics, and behavior to re-engage with your audiences like never before.
New interface under Admin > Remarketing Lists

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