Paper enabled users to see their Facebook content in themed, customizable sections, and the social network said in a Newsroom post introducing the app:
Your Paper is made of stories and themed sections, so you can follow your favorite interests. The first section in Paper is your Facebook News Feed, where you’ll enjoy inspiring new designs for photos, videos and longer written posts. You can customize Paper with a choice of more than one-dozen other sections about various themes and topics—from photography and sports to food, science, and design. Each section includes a rich mix of content from emerging voices and well-known publications.
Paper users saw this message upon logging into the app Thursday:
Thank you for using Paper: In 2014, we launched Paper, a stand-alone app designed to give people a new way to explore and share stories from friends and the sources they care about. Today we’re announcing that we are ending support for the app, and users will no longer be able to log into the app after July 29.
We know that Paper really resonated with you—the people who used it—so we’ve tried to take the best aspects of it and incorporate them into the main Facebook app. For example, the same team that built Paper also built Instant Articles—a fast and interactive experience for reading articles in News Feed—using many of the same tools, design elements and fundamental ideas as Paper. Our goal with Paper was to explore new immersive, interactive design elements for reading and interacting with content on Facebook, and we learned how important these elements are in giving people an engaging experience.
We know not all the features you love will move over to Facebook, but we hope you’ll continue to notice elements from Paper improving the Facebook experience for everyone. We can’t thank you enough for using the app and exploring Paper with us over the past couple of years.
Readers: Did you ever use Paper? What did you think of it?