Why We Created HowToConvinceYourBoss.com

Source http://feedproxy.google.com/~r/LinkBuildingBestPractices/~3/xKeShcTR6FE/

This week we officially launched a new website called HowToConvinceYourBoss.com (CYB). Before you head over there to check out all the amazing content and useful information, I thought I would give a quick explanation on how this all came about.

I teach a lot of content marketing workshops. In fact, I am willing to bet that by the end of 2014, Vertical Measures will have trained more people in hands-on content marketing workshops than anyone else in the world. I will have personally trained more than 1,000 students in a face-to-face, instructor led environment this year. The attendees range from seasoned marketing people to SEOs retooling themselves, from the solo entrepreneur to Fortune 100 companies, including people from all over the world. In fact, as you are reading this I am preparing to leave for Kuala Lumpur, Malaysia to teach a 2-day version of our workshop. We have already booked our workshops well into 2015, not only in the U.S., but in Europe as well.

Total Frustration

Which leads me to this: the most common thing I hear weeks after the conclusion of the workshop is that the attendees are struggling to convince their boss to invest in content marketing. It didn’t really matter what size the company was, what industry they were in, or where they were located. They were just not able to get the commitment from management. Some would call me, some would email me, but the bottom line was the same – they were frustrated and needed help.

    Internet Marketing Products

  • Affiliate Tools HQ Membership Site A Membership Site For Online Marketers Who Are Serious About Making Money Online. Developed By Respected Online Marketers, Paula And Wanda, From Affiliate Blog Online.
  • CPA Method Core SPECIAL 14 Year Old kid cracks into a new internet marketing goldmine and banks daily from the travel industry. Find out how...
Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, we will receive an affiliate commission. Regardless, we only recommend products or services we believe will add value to our readers.

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge