Website Testing Mistakes That Can Damage Your Business – Part 2

Source http://feedproxy.google.com/~r/KISSmetrics/~3/oE3AD3HNXxk/

Last week we looked at the first two website testing mistakes and talked about a few practical tips to avoid them. Here’s a recap:

  • Mistake #1: Optimizing for maximizing conversions at the expense of your promise.
  • Mistake #2: Making it hard for your users to get to your “must have experience”.

Today we are going to talk about the final two mistakes. Watch the video below to learn about them.

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