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Now, when you look up a brand, you’ll see links to its social profiles provided right through its information card. Google’s been adding social profiles to its Knowledge Graph cards for celebrities and other famous persons since November, but it’s nice to see brands and companies added to the mix. WebProNews This is good news for consumers who wish to engage with brands, without sifting through search results trying to find the appropriate channel. This makes them very easy to find. The Tech-Portal Apart from its traditional rivals, Google also faces rivalry from other social networks. Social networks are increasingly becoming a search engine in themselves.
Twitter Announces Worldwide Startup Contest, ‘Hatch’ (SocialTimes)
Twitter wants you to enter Hatch, its first global startup competition. And with a grand prize of $25,000 at stake, it’s sure to attract some quality developers.
The Famous Gay Dads From Instagram are Now Starring in This Sweet Nikon Commercial (Adweek)
Gay couple Kordale and Kaleb Lewis gained unexpected stardom by posting a photo of themselves and their daughters getting ready in their bathroom for the day ahead. The Instagram snap went viral, with many people lauding their obvious love and care for their daughters while others, well — they were less than enthused, because they live in a bubble, under a bridge or somewhere in the past.
‘House of Cards: Season 3? Trailer is This Week’s Most Engaging Ad (LostRemote)
This week’s most engaging TV ad comes courtesy of Netflix, with its ad for “House of Cards: Season 3.” The ad enjoyed four times as many earned views as the number two finisher, “Supercell: Hog Rider 2.0.”
This Free App Brings Facebook Chat Heads to Your Mac (CNET)
As The Next Web pointed out, there’s a free app in the Mac App Store that brings the Facebook Chat Heads functionality to your OS X device. Appropriately called Chat Heads, the free app connects to your Facebook account and places the same avatar circles on your desktop.
Zynga Launches Words on Tour on iOS, Android (SocialTimes)
Zynga has announced the release of Words on Tour on iOS and Android devices. Created by the team behind Words with Friends, the game allows players to virtually travel the globe, solving level-based word puzzles across a variety of level types, in a style similar to Boggle (or Zynga’s Scramble with Friends).
‘Pinfluencers’ Are Getting Paid. Pinterest Itself, Not So Much (The Wall Street Journal/Digits)
In the past few months, advertisers ranging from Tommy Hilfiger to VH1 to Benjamin Moore started spending marketing dollars to promote their brands on Pinterest. But with a few exceptions, those companies didn’t actually buy any ads on the fast-growing social network, which allows users to “pin” images of their favorite things or places.
Twitter’s Mobile Developer Conference Goes on World Tour (SocialTimes)
Flight, Twitter’s first annual conference for mobile developers, took place last October, and it must have been a success because Twitter has just announced a worldwide tour. It’s called Flock, and it could be coming to a city near you.