September, 2014 – Listrak, an innovator of omnichannel digital marketing solutions for retailers, was recently named a Magento Gold Technology Partner. Magento, an eBay Enterprise company, serves more than 240,000 merchants worldwide and is the leading ecommerce platform for fast growing retailers in the Internet Retailer 500. Magento also powers 26 percent of all ecommerce sites in the Alexa one million sites list; more than any other e-commerce platform.
Listrak has partnered with Magento since the company’s inception in 2008 and has built a reputation for having a solid and easy integration with the Magento platform. Prior to become a Gold Technology Partner in July, Listrak had been a Magento Silver Technology Partner for three years.
“Listrak’s focus is on helping online retailers reach optimal engagement with their customers, and our partnership with Magento allows merchants to benefit from a single, integrated digital marketing platform that helps them gain insights into their customers’ behaviors, as well as solutions that increase revenue,” comments James Williams, Listrak director of global channel sales.
“Listrak’s been partnering with and growing alongside Magento since the beginning,” he adds, “and we’re proud to meet the requirements necessary to attain Magento’s top technology partnership status, because it means that we are both offering our mutual clients the very best applications and services to engage with their shoppers and customers and to grow their businesses.”
Williams also notes that Magento merchants comprise 55 percent of Listrak’s current retail-specific client base.
Magento’s Marty Armstrong, head of technology and hosting partnerships,adds, “Both Magento and Listrak are committed to helping merchants optimize the profitability of their online channel. Our partnership with Listrak will continue to focus on providing the highest quality commerce solutions for our joint merchant clients.”
Listrak is an omnichannel digital marketing solutions provider that works with retailers to drive revenue growth, profitability and increase the lifetime value of customers. Founded in 1999, the company’s solution suite boasts analytics technology that enhances campaign performance, shopping cart abandonment solutions that help recoup lost revenue, post purchase solutions to increase lifetime value, seamless integration across multiple platforms, as well as email, mobile, social and more. Listrak has more than a decade of digital marketing experience and works with leading U.S. online retailers, including Deb Shops, Waterford, Swell, The Grommet and La-Z-boy. For more information, visit http://www.listrak.com.