New tools to grow your mobile app business

Source http://feedproxy.google.com/~r/blogspot/tRaA/~3/RMHAmmh4sdY/new-tools-to-grow-your-mobile-app.html

Today at the Game Developers Conference in San Francisco we will be announcing two key launches powered by Google Analytics and Google Tag Manager. You can follow the livestream today at 10:00AM PDT (5:00PM UTC) with the Google Analytics sessions from 2:30PM PDT.

Announcement #1: Bringing the power of Google Analytics to AdMob
We’re happy to announce that Google Analytics is fully available in the AdMob interface on a new Analyze tab. App developers now have a one-stop way to measure success and adjust their earning strategies based on what they learn.

Today’s app developers have to make decisions quickly and implement them seamlessly if they want to stay relevant. It also helps if every business decision is backed up and validated by reliable data. Until now, app developers using AdMob and Google Analytics had to use two separate tools to monetize and measure. Starting today, they’re now in one place.

More than just Google Analytics inside AdMob
The new tab is simpler, yes. But app businesses can also now make decisions faster without losing data accuracy. They’ll also benefit from a new set of features that make measurement the foundation of all monetization programs:

  • drop down menu to switch between individual apps reports
  • new home page with combined Google Analytics and AdMob reporting
  • new Analyze tab with all Google Analytics reports
To see the new feature in action, sign in to your AdMob account and look for the Analyze tab at the top of the page. 

Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, we will receive an affiliate commission. Regardless, we only recommend products or services we believe will add value to our readers.

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge