Last year, we released a new, more powerful version of segmentation, supporting more robust user-centric analysis (recap here).
Now you can achieve the full power of this enhanced segmentation in Remarketing with Google Analytics.
With this overhaul (which is rolling out over the next two weeks), you can more easily create Remarketing lists based on origin, demographics, and behavior to re-engage with your audiences like never before.
New interface under Admin > Remarketing Lists
Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, we will receive an affiliate commission. Regardless, we only recommend products or services we believe will add value to our readers.