How to Avoid Analysis Paralysis as a SaaS Product Marketer

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Optimizing for conversions at a SaaS company can often lead to analysis paralysis. What do you track? Do you track new signs up? What about after the sign up? What about revenue? What about churn? What about whether or not your users are actually using your product or not? In this video, we give you a simple recipe you can follow to help you operate smoothly without the dreaded effects of analysis paralysis.

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